As a consumer, you have the right and the power to demand what you desire.  You have the right to petition for quality products derived from raw and pure ingredients born from the earth and not from a lab.  Many years ago, I loved a product line that was labeled as “sans parabens” and got to where I strictly purchased these lotions alone.  I suppose it didn’t catch on because the brand was later discontinued and panic set in. Someone asked me then why don’t I make my own.  It began as trial and error plus research as I made them for myself as well as friends and family during the holidays.  I kept getting requests and questions like "can you make this too?" And so it grew and here we are today.